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Electronic commerce, commonly known as (electronic marketing) e-commerce or eCommerce, consists of the buying and selling of products  or services over electronic systems such as the Internet and other computer networks. The amount of trade conducted electronically has grown extraordinarily with widespread Internet usage.

The use of commerce is conducted in this way, spurring and drawing on innovations in electronic funds transfer, supply chain management, internet marketing, on-line transaction processing, electronic data interchange (EDI), inventory management systems, and automated data collection systems. Modern electronic commerce typically uses the World Wide Web at  least at some point in the transaction's life cycle, although it can encompass a wider range of technologies such as email as well.

A large percentage of electronic commerce is conducted entirely electronically for virtual items such as access to premium content on a website, but most electronic commerce involves the transportation of physical items in some way. On-line retailers are sometimes known as e-tailers  and online retail is sometimes known as e-tail. Almost all big retailers have electronic commerce presence on the World Wide Web

Electronic commerce that is conducted between businesses is referred to as Business - to - Business or B2B. B2B can be open to all interested parties (e.g. ) or limited to specific, pre commodity exchange-qualified participants private electronic market . Electronic commerce that is conducted between businesses and consumers, on the other hand, is referred to as Business - to - Consumer  or B2C. This is the type of electronic commerce conducted by companies such as Amazon.com Electronic commerce is generally considered to be the sales aspect of e-Business . It also consists of the exchange of data to facilitate the financing and payment aspects of the business transactions.